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HOW TO: Design a Brand Identity System
 
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How do you go from strategy to design when creating a Brand Identity System? We’re pulling back the hood and giving you an inside look into the process Christopher Orozco – Graphic Designer at Butler Branding – followed in designing the Branding System for Mid India Christian Mission. This isn’t the exclusive way Chris approaches every design, so we’re not suggesting that this exact process be followed for every project. Take every design project on a case by case basis, but there are some definite pro-tips Chris shares that can be helpful for your design process. This Brand Identity System included: - Stylescapes - Logo Redesign - Logo Design for Sub-Brands - Brand Style Guides
Views: 17982 Butler Branding Agency
How To Create A Killer Brand Manual Or Brand Style Guide - The Brand Builder Show #30
 
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One of the most important brand assets for any company is their brand manual or brand style guide document. Being consistent in brand messaging is crucial to the growth and success of a brand. And a brand manual or brand guide does the job of ensuring this consistency. Read the full article at https://www.spellbrand.com/brand-manual-brand-style-guide The case study mentioned in the video: http://www.spellbrand.com/portfolio/autism-sensory-products-brand-strategy-branding-website ============ Thank you for watching this video. I hope that you keep up with the daily videos I post on the channel, subscribe, and share your learnings with those that need to hear it. Your comments are very important to me, so please take a second and say ‘Hey’ ;). Please subscribe to our Youtube channel: https://www.youtube.com/subscription_center?add_user=UCmVbvYtA8a__4P-7YXk9bIA Mash Bonigala is a specialist in Positioning Strategy, Brand Identity & Inbound Marketing, helping entrepreneurs and start ups build robust brands and increase revenues. In this channel he shares videos on strategy, design and marketing including tips, advice, rants and more. ============ GET BRAND STRATEGY ADVICE If you would like Mash to discuss your brand strategy and give you actionable insights on how you can brand to the next level, book an hour with him at https://clarity.fm/mashbonigala ============ Follow Me Online Here: Instagram: http://instagram.com/bonigala Facebook: http://facebook.com/mashbonigala Website: https://www.spellbrand.com Twitter: http://twitter.com/bonigala Medium: http://medium.com/@bonigala Check out my podcasts: iTunes Podcasts: https://itunes.apple.com/gb/podcast/the-brand-builder-show/id936840388?mt=2 Watch my weekly live stream: https://www.youtube.com/c/Spellbrand/live ============ BONUSES: Download The FREE 70+ Page EBook (Worth $79) That Will Enable You To Manage A Successful Brand! - https://www.spellbrand.com/unltimate-guide-successful-branding-inbound-age Download THE eBook that will enable you to launch a successful clothing brand! - https://www.spellbrand.com/8-steps-to-launching-clothing-brand/
9 Brand Design Elements Your Brand MUST Have for Designers and Entrepreneurs
 
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If you are in the midst of designing your personal brand, you have come to the right video. In this video I share the 9 Essential Elements of a Personal Brand Design Ecosystem and offer a few examples of what good personal brand design looks like. You can download the companion mini-ebook for this video here: “9 Design Elements Your Brand Absolutely, Positively Needs” http://www.philipvandusen.com/direct-optin This video is a speed-round of this original video: https://youtu.be/iuIgfMd6sdM —————————————————————————————— This video is targeted to my channel’s audience of entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, design, trend, marketing and communications. —————————————————————————————— Philip VanDusen is the founder of Verhaal Brand Design, a strategic design and branding consultancy in the New York City metro area. He is an accomplished creative executive and expert in strategic branding, graphic design and creative management. Philip gives design, branding, marketing and business advice to creative professionals and entrepreneurs on building successful creative practices and brands. —————————————————————————————— MY WEBSITE: http://www.philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: http://www.philipvandusen.com/muse WORK WITH ME PERSONALLY: http://www.philipvandusen.com/oneonone FOLLOW ME ON TWITTER: https://twitter.com/philipvandusen SUBSCRIBE TO MY YOUTUBE CHANNEL: http://www.youtube.com/c/PhilipVanDusen FOLLOW ME ON PINTEREST: https://www.pinterest.com/philipvandusen/ LIKE ME ON FACEBOOK: https://www.facebook.com/Verhaal-Brand-Design-115957185470571/ GET TUBEBUDDY - THE BEST TOOL FOR YOUTUBERS: https://www.tubebuddy.com/philipvandusen RECOMMENDED BOOKS TO HELP YOU BUILD YOUR BRAND AND CREATIVE PRACTICE: Book on Design Thinking: “Change By Design”, Tim Brown http://amzn.to/2mTFDrz On Creative Inspiration: “Imagine”, Jonah Lehrer http://amzn.to/2mJpQe9 On the Freelance Economy: “Free Agent Nation” by Daniel Pink http://amzn.to/2mWlbpR My fav Design Career book: “Orbiting the Giant Hairball” by Gordon MacKenzie http://amzn.to/2noTnIL On inspiration: “Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll http://amzn.to/2moisCu The 22 Immutable Laws of Branding, Al Ries + Laura Ries http://amzn.to/2noZGwd MY EQUIPMENT + TOOLS: Canon EOS 80D DLSR Camera: http://amzn.to/2nn4y4q Canon EOS 80D 18-55mm kit lens: http://amzn.to/2mnAAws Canon EOS 80D Yongnuo 35mm lens: http://amzn.to/2nniETh RODE NT2000 Condenser Mic: http://amzn.to/2mFoNvG ART Tube MP: Tube Mic PreAmp: http://amzn.to/2mFoVeE Rode Mic Boom: http://amzn.to/2nxNFmJ Mackie HR824 Studio Monitors: http://amzn.to/2nxQNz3 Sony MDR 7506 Headphones: http://amzn.to/2mFpsxa Screenflow 6.2: video editing software: http://amzn.to/2nxFLK3 LimoStudio Softbox Lights (x2): http://amzn.to/2n2u7KK Logitech HD Pro Webcam C920: http://amzn.to/2nmX4hZ Rode smartLav+ Lavalier Microphone: http://amzn.to/2n2xL7B OWC ThunderBay 4 0GB 4-Bay HD Enclosure: http://amzn.to/2npj7Va Toshiba 3.5-Inch 2TB 7200 RPM HD (x4): http://amzn.to/2mnWZtm HP 27er 27-in IPS LED Backlit Monitor http://amzn.to/2w29u1S Anker 2.4G Wireless Vertical Ergonomic Optical Mouse http://amzn.to/2iZHKts Refurbished Apple iPad Air A1474 16GB, Wi-Fi, Black http://amzn.to/2wDuEVX Stylus Pen RETECK 10 Pack, Stylus for iPad, iPhone, Etc http://amzn.to/2x7iEPC TubeBuddy: https://www.tubebuddy.com/philipvandusen Adobe Creative Suite (2017 CC) Apple Logic Pro X Native Instruments Komplete Audio 6: USB Audio Interface *We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.
Views: 221129 Philip VanDusen
Brand identity guidelines. A walk through guide of a brand identity / logo guidelines document.
 
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I've had many requests to do a video where I run through an example of a brand identity guidelines document. So, I am happy to oblige :) Brand identity or logo guidelines as they can often be referred to; are a useful way of quickly accessing technical details about your logo such as colour codes and font types. They are also a way of making sure that your logo is always presented in the way that it is intended, no matter who is using it. Stay Creative! Col ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk ------------------------------- You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com ------------------------------- If you are growing your own YouTube channel, then you need TUBEBUDDY: https://www.tubebuddy.com/pixelsink
Views: 6796 Pixels Ink
IDENTITY DESIGN: BRANDING
 
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What's the difference between identity design and branding? Is a logo a brand? What is a brand? 3 things you might not know about identity design and branding from Executive Creative Director Chris Do. 👉Subscribe: https://goo.gl/F2AEbk Annotations -- 01:36 Identity versus branding 04:28 Branding is only what others say/feel that you are 07:45 Think more, make less 09:43 How to define the brand 12:30 Putting together logo examples 13:59 Let's Design & Sketch 19:20 Common mistake: depending only on the computer 20:38 Find designers with a deep knowledge of a subject rather than do it yourself. 22:26 Working through logo examples, and hand off the example to your choice designer 26:45 Summary Media Drop -- The Brand Gap - Marty Neumeier Story: Substance, Structure, Style, And The Principles Of Screenwriting - Robert McKee Special Thanks to our Sponsors: Shutterstock - http://www.shutterstock.com Media Temple - http://mediatemple.net This is Ground - http://thisisground.com Links Discussed in This Episode: CORE Really Explained: https://www.youtube.com/watch?v=e4BEt_o9bCk CORE Brand Attributes Webinar: https://www.youtube.com/watch?v=5l4i3PZucHI CORE Defining the Brand: https://www.youtube.com/watch?v=e916gMCWVKI CORE session Alignment: https://www.youtube.com/watch?v=uOeIG_WDesw _________________________________________________ 👉Subscribe: https://goo.gl/F2AEbk 👉See our Academy Channel: https://goo.gl/vB9zoP Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL BOOKLIST – Essential Reading for Creative Professionals: http://bit.ly/2UtftOb Essential Design Books: http://bit.ly/2UtftOb Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — OUR AFFILIATE LINKS Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Skillshare: https://goo.gl/YCo2uT Amazon: http://bit.ly/thefuturishere Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 Epidemic Sound: https://bit.ly/2T647tR Bring Your Own Laptop Tutorials: byol.me/thefutur By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — 🎙 Futur Podcast: https://thefutur.com/podcast/ ✍️ Futur Blog: https://thefutur.com/blog/ Jose Caballer: http://bit.ly/josecaballerTwitter Chris Do: http://bit.ly/theChrisDoTwitter Purchase a CORE Kit: http://bit.ly/myskooltools === *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.
Views: 538236 The Futur
Putting Together a Brand Style Guide from Start to Finish
 
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Consistency is key to creating a streamlined, professional brand. But it’s difficult to create consistency if you don’t have a homebase for all of your brand standards (like your logo variations, color values, fonts, graphic style, etc.) That’s where a brand style guide comes in. In this week’s Ellechat, graphic designer Melissa Yeager is joining me to teach you how to maintain visual consistency and display professionalism through every detail of your brand by creating a brand style guide. You can’t be too advanced or too novice for this Ellechat. Join us! BLOG: elleandcompanydesign.com/ INSTAGRAM: instagram.com/laurenelizhook/ TWITTER: twitter.com/LaurenElizHook FACEBOOK: facebook.com/elleandcompanydesign PINTEREST: pinterest.com/laurenehooker/
Views: 2949 Lauren Hooker
Branding Delivery Template: File Walkthrough
 
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In this product walkthrough, we walk through the Illustrator file for our Branding Delivery Template. Use this template to deliver beautiful, high-quality, brand identity deliverables. We also discuss our methodology and process for presenting brand identity work to your clients. The product we're using in this video can be purchased from: https://madebysidecar.com/products/branding-delivery-template ======================= WHAT IS SIDECAR? Sidecar is a learning resource and marketplace for design tools built by designers for designers. We apply industry experience, best practice takeaways, design and strategy methodology, and digital assets in service to the design community. https://madebysidecar.com/ WANT TO LEARN SOMETHING SPECIFIC? LET US KNOW! https://madebysidecar.com/contact READ SOME DESIGN-RELATED GOODNESS ON OUR JOURNAL https://madebysidecar.com/journal WANT TO KNOW WHEN NEW STUFF LAUNCHES? Sign up for our newsletter and be entered to win a $150 store credit. We pick a new winner every month! https://madebysidecar.com/#join CONNECT WITH US ELSEWHERE Twitter: https://twitter.com/madebysidecar Facebook: https://www.facebook.com/madebysidecar Dribbble: https://dribbble.com/madebysidecar Behance: https://www.behance.net/madebysidecar
Views: 9551 Made by Sidecar
Brand Style Guide 101: What is a Style Guide|How Do They Function|How To Create|
 
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In this video we will be taking a look at style guides what are they, how do they function and what do you need to create your own. Creating a style guide is a great way to create overall consistency for your brand, personal or corporate find out how to create one and if you have any questions drop it down below! A style guide is a set of standards in terms of the writing designing and presenting of a document, this is most commonly used for publications, organizations and fields, when building your brand or working together with external factor it will make it easier to communicate the values of the brand and the overall style. Topics of discussion: Color palette 1:29 Photography 2:55 Typography 4:33 Editorial 6:23 Tone of voice 8:08 Recap 8:57 Links talked about in the video: The style guide from NASA: https://sservi.nasa.gov/wp-content/uploads/2011/10/NASA_Style_Guide_v2.1.pdf Coca Cola guideline: https://issuu.com/logobr/docs/guideline_cc Da font: http://www.dafont.com ----------------------------------------------------- Increase your workflow on Youtube through Tubebuddy: https://www.tubebuddy.com/Realistic Subscribe to Oneway-Fitness for health and fitness tips tricks and recipes: http://bit.ly/YoutubeOneway For personal training & Customised schedules make an appointment on our website: https://www.oneway-fitness.com//#/lesson ------------------------------------------------------- Find me on these social medias: Facebook: https://www.facebook.com/The-Realistic-Viewer Twitter: https://twitter.com/Purerealistic Instagram https://www.instagram.com/therealisticviewer/ Subscribe: http://bit.ly/RVsubscribe ----------------------------------------------------------------------------------------------------------- "What is the goal of the channel & Who is the host" The channel is hosted by Ivan who has a background in business administration, marketing and is a entrepreneur with the goal to help you achieve your goals; in terms of business personal goals and fitness. The Realistic Viewer Channel dedicated in helping you :Understand, Deconstruct and progress with questions you have for Business, personal brand and much more. I will be uploading reviews, How to do's, podcasts, helpful tips and the process of youtube. Subscribe for weekly video's! -------------------------------------------------------------------------------------------------------- Intro/outro song: The Jazz Piano "Royalty Free Music from Bensound" Other songs: Kevin Macleod - Vibe Ace is licensed under a Creative Commons Attribution License. Kriss- Jazz club licensed under a Attribution-NoDerivatives 3.0 International License. Gee - Smooth Jazz Link:https://www.youtube.com/watch?v=KeD33eft2Do ----------------------------------------------------------------------------------------------------------- Script of the video Summarised: What is a style guide? A style guide is a set of standards in terms of the writing designing and presenting of a document, this is most commonly used for publications, organizations and fields. Why would you need a style guide? By creating a style it creates consistency for your brand and brand communication. Also if you are working with external forces such as a designer, an editor or a marketing firm having a set rules help people also to identify signature aspects of your brand. 1. Color pallets (Coca cola), When creating a brand it’s important to select color that represents the brand and stay consistent when using the colors. 2. Do and don’ts. Due to a strict set of rules it is possible to establish don’ts such as don’t for consistency. 3.Photography Photography is used to get an overview of the aesthetic that you want to create for a brand. With the aesthetic aspect the way you want to present yourself through the use of pictures and images. For example the Oneway-channel it’s genre is based in sport fitness and health so the environment you will expect a gym setting. 4. Typography Typography is the style and appearance of printed matter in this case it’s the often the main tool of communication to present your branding. For those who do not have that type of budget try out the website dafont.com for some free fonts. When using a font make sure it fits with the tone. 5. Editorial Is a summed up mission and goal statements that one use to explain to a other individual what the brand stands for and the overall objective of the brand. A couple of questions to help you on your way: What do you want to tell the world? Why was the brand founded? which values need to be communicated through the brand? Does the brand use humor? Is there slang used and how do you set yourself apart from your competition? The use of pronouns do you use you me we us so do you want to create a community.? This also translates into how you apply your method of communication #RealisticViewer #realistic #marketing #youtubeseo #achievemore
#5 Styleguide using frontify
 
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This video explains, how to create a styleguide using frontify web app. This is useful for designers and developers.
Views: 2936 Mohan Madheshwaran
How to Use Your Brand Style Guide| How to Build a Brand | Ep 8
 
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This is the final episode in my "How to Build a Brand" series and we're talking about the importance of having a brand style guide. Just one more thing, check out my Jammin’ Brand Book as the last important piece to this whole process. Check out my blog to find out how I used Fiverr services this week and how I plan to use them in the future. www.toastmeetsjam.com/Build-your-brand/brand-book-fiverr Discount code for your #workfromhome shoes is: FIVERR20 Leave your comments below and join the conversation over at http://www.toastmeetsjam.com You’re watching Toast Meets Jam TV- advice, interviews, and inspiration to help you make a living doing what you love. Like this video? make sure to subscribe to Toast Meets Jam so you never miss an episode! You can find more Toast Meets Jam on: - Instagram: http://www.instagram.com/toastmeetsjam - Twitter: http://www.twitter.com/toastmeetsjam - Facebook: http://www.facebook.com/toastmeetsjam - Pinterest: http://www.pinterest.com/toastmeetsjam - I'm Perfect: http://im-perfectmagazine.com/author/tmj-collab/
Views: 4286 Jen A.Miller
How To Design a Brand Identity
 
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Large organizations with layers of management require a thorough brand identity system that provides a unified vision and tools that help everyone build the brand. This presentation will walk you through the major steps required to craft a professional brand identity. Read more here: http://crtv.mk/gxQZ
Views: 121321 CreativeMarket
Creating a style guide for...Everything!
 
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As YouTube approaches its 9th birthday, we finally created a comprehensive style guide. What took us so long? Join us as we talk about what it actually takes to define a brand book and style guide for a product that is defined by the entire world of content and arguably one of the most complex user-interface problems out there. As YouTube is finally coming into its own as a streamlined user experience, it's expressing its own unique brand voice while still managing to be a service for anyone, anywhere.
Views: 29306 Google Developers
How to Design a Website - The Style Guide
 
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Design Factory #4 How to Design a Website - The Style Guide Google Fonts: https://www.google.com/fonts Adobe Kuler (Color CC): https://color.adobe.com/ :: Support Me :: http://www.alecaddd.com/support-me/ :: Tutorial Series :: WordPress 101 - Create a theme from scratch: http://bit.ly/1RVHRLj Learn SASS from Scratch: http://bit.ly/220yzmZ Create a Premium WordPress Theme: http://bit.ly/1UM80mR :: My Website :: http://www.alecaddd.com/ :: Follow me on :: Twitter: https://twitter.com/alecaddd Google+: http://bit.ly/1Y7sunz Facebook: https://www.facebook.com/alecadddpage
Views: 5197 Alessandro Castellani
Vertical Style Guide Template: File Walkthrough
 
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In this product walkthrough, customer Melissa Yeager walks through the Illustrator file for our Vertical Style Guide Template. Use this template to deliver beautiful, high-quality, brand identity deliverables. Watch as she discusses her methodology and process for presenting brand identity work to her clients. The product showcased in this video can be purchased from: https://madebysidecar.com/products/vertical-style-guide-template To learn more about Melissa Yeager, check out her website: https://www.melissayeager.com/ ======================= WHAT IS SIDECAR? Sidecar is a learning resource and marketplace for design tools built by designers for designers. We apply industry experience, best practice takeaways, design and strategy methodology, and digital assets in service to the design community. https://madebysidecar.com/ WANT TO LEARN SOMETHING SPECIFIC? LET US KNOW! https://madebysidecar.com/contact READ SOME DESIGN-RELATED GOODNESS ON OUR JOURNAL https://madebysidecar.com/journal WANT TO KNOW WHEN NEW STUFF LAUNCHES? Sign up for our newsletter and be entered to win a $150 store credit. We pick a new winner every month! https://madebysidecar.com/#join CONNECT WITH US ELSEWHERE Twitter: https://twitter.com/madebysidecar Facebook: https://www.facebook.com/madebysidecar Dribbble: https://dribbble.com/madebysidecar Behance: https://www.behance.net/madebysidecar
Views: 3140 Made by Sidecar
Design Systems, Pattern Libraries & Style Guides... Oh My!
 
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Style Guides, Pattern Libraries, and Design systems are all anyone is talking about lately, and for good reason. They all share a similar goal of creating a more consistent design process that increases productivity and also effectiveness. Some people don’t know the difference, so let's break them all down. Remember to Subscribe https://goo.gl/6vCw64 /// Design system The comprehensive set of values, semantics, syntax, and context that form the foundation of a shared design language /// Style guide The physical or digital document that represents the styles, patterns, practices, and principles of a company/brand and teaches how to use it /// Pattern library An organized set of related, reusable components, often containing code examples, design guidelines, and use cases ////////////////// Style Guides Foursquare Style Guide https://playfoursquare.s3.amazonaws.com/press/foursquare-brandguide.pdf Animal PLanet Styles Guide https://logoblink.com/wp-content/uploads/2009/01/animal_planet1.pdf Barnes & Noble http://portacreativeserver.com/vault/manualescorporativos/BRANDBOOK%20BARNES%20&%20NOBLE.pdf ////////////////// Pattern Libraries Pattern Library https://natashahockey.github.io/pattern-library/ MailChimp Pattern Library http://ux.mailchimp.com/patterns Bootstrap http://getbootstrap.com/2.3.2/ ////////////////// Design Systems Shopify Polaris https://polaris.shopify.com/ Lightning Design System https://www.lightningdesignsystem.com Carbon Design System http://carbondesignsystem.com/ ////////////////// Helpful Links Atomic Design | Atomic Design by Brad Frost http://atomicdesign.bradfrost.com/table-of-contents/ Website Style Guide Resources http://styleguides.io/ Building a Visual Language – Airbnb Design https://airbnb.design/building-a-visual-language/ ------------------------------------------------------------------------------------ ////////// Sign up for my Monthly Newsletter http://jesseshowalter.com/newsletter ////////// Website http://www.jesseshowalter.com - ////////// Subscribe: https://goo.gl/6vCw64 - If you want to support the content I make and buy me a cup of coffee https://www.buymeacoffee.com/jesseshowalter ////////// Social Twitter: http://twitter.com/iamjesseshow Anchor: https://anchor.fm/iamjesseshow Instagram: https://www.instagram.com/iamjesseshow Medium: https://medium.com/@iamjesseshow - ////////// Equiptment https://www.amazon.com/shop/jesseshowaltertv
Views: 9507 Jesse Showalter
My Step-by-Step Guide to Developing Your Brand Style Guide
 
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So you want to learn how to create a brand for either yourself or your client? Look no further than this video. In it, you'll learn how to create a brand style guide. To read this lesson, visit: learnunicorn.com/brand-style-guide You're welcome. =)
Views: 124 Lauren Holliday
Frontify Academy – Style Guide
 
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Frontify Style Guide – a tool for professional brand and design guidelines creation: - For brands: logo, colors, fonts, and print/digital content - For websites: UI components, developer kits, and much more - Print/share it with your team/clients - Free templates and style guides - Web-based - no installation required
Views: 120 Frontify
Why Does My Company Need a Brand Style Guide? - Lucca Alla Moda
 
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In this video, Kevin talks about why your company needs a brand style guide. You need to know how your brand is going to look across any medium (online, print, etc). Find out more at our #Perspective blog: https://www.luccaam.com/perspective/brand-style-guide-need-one/ #Subscribe for more videos! Lucca Alla Moda - (815) 880-8676 - https://www.luccaam.com/ Snapchat: LuccaAllaModa Facebook: https://www.facebook.com/luccaam Twitter: https://twitter.com/luccaallamoda Instagram: https://www.instagram.com/luccaallamoda/ LinkedIn: https://www.linkedin.com/company/lucca-alla-moda
Views: 24 LuccaAM
The Importance of Designing a Brand Style Guide
 
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This week on The Decorettes the gals are chatting about the importance of a brand style guide for your business. Having this toolkit in your pocket will help you systematically implement your branding assets, making your brand look super cohesive and will allow you to easily outsource your graphics to a virtual assistant or graphic designer without the worry!
Views: 74 The Decorettes
NeitDesign Brand Book | How should the style guide of your business look like?
 
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What is a Brand Book? The Brand Book is an essential part of any serious organization. It gives necessery information about brand's visual identity, like logo, fonts, color combinations, etc. that allows to keep its style solid and recognizable. Also, the Band Book helps third party designers to create the right products for the company, such as PowerPoint presentations, brochures, banners, etc. If you want to build a strong brand, it is a must have document for you. All design information about your company will be held in one document. Easy to use and customize. Want to learn more? - https://www.youtube.com/channel/UC-fetpOIDEDm5LR3qlAUcKg?sub_confirmation=1 STAY CONNECTED: Website - https://neitdesign.com Linkedin - https://www.linkedin.com/in/neitdesign Facebook - http://www.facebook.com/neitdesign Udemy - https://www.udemy.com/powerpoint-2016-neit-design Fiverr - https://www.fiverr.com/neit_linkoln Graphicriver - https://graphicriver.net/user/neit_design_com
How To Design Brand Identity Stylescapes
 
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Top 3 things to know when designing a stylescape. What is a style scape and how can you apply it your web or identity design? What's the difference between a mood board and a stylescape anyways? We discuss how to effectively design stylescapes for your next project and reduce the time exploring designs and dealing with client revisions. Annotations -- 02:25 What is a Stylescape? 03:02 Involve your clients into the step by step design process 07:15 Case Study: Chicken Bistro 09:54 Step 1: Curate content based on three main brand attributes 14:05 When curating brand elements, choose similar brand attribute words that are visual. 15:17 How far should you vary your Stylescapes? 20:20 Step 2: Tell a design story - Stylescape framework template 22:56 Step 3: Make it artful and dynamic 24:50 Filling in the Stylescape (colors, typography, imagery) 33:00 Q: What's your process for hiring a designer to make a Stylescape? Links Discussed in This Episode: Adobe Kuler: https://color.adobe.com/create/color-... Pinterest: http://www.pinterest.com/josecaballer... Behance: https://www.behance.net/ Typography Served: http://www.typographyserved.com/ Best Web Designs: http://www.thebestdesigns.com/ Shutter Stock: http://www.shutterstock.com/?gclid=CL... Fontspring.com: http://www.fontspring.com/ 👉Subscribe: https://goo.gl/F2AEbk 👉See our Academy Channel: https://goo.gl/vB9zoP Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: https://goo.gl/bRt5qd — Love the content? Become a sustaining member for $5/mo today. https://goo.gl/nwekfL BOOKLIST – Essential Reading for Creative Professionals: http://bit.ly/2UtftOb Essential Design Books: http://bit.ly/2UtftOb Kits & Proposals: https://goo.gl/mSjuWQ Visit our website: https://www.thefutur.com FREE resources: https://goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii https://uiiiuiii.com/?s=the+futur — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — OUR AFFILIATE LINKS Webflow: http://bit.ly/2EbET9l Retro Supply Co.: http://bit.ly/2GW8gzR Skillshare: https://goo.gl/YCo2uT Amazon: http://bit.ly/thefuturishere Creative Market: https://goo.gl/g4jlTE Design Cuts: http://bit.ly/2GSsAR3 Epidemic Sound: https://bit.ly/2T647tR Bring Your Own Laptop Tutorials: byol.me/thefutur By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — 🎙 Futur Podcast: https://thefutur.com/podcast/ ✍️ Futur Blog: https://thefutur.com/blog/Jose Caballer: http://bit.ly/josecaballerTwitter Chris Do: http://bit.ly/theChrisDoTwitter Purchase a CORE Kit: http://bit.ly/myskooltools === *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.
Views: 212110 The Futur
Your Brand.ai Web Style Guide
 
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In this tutorial, we go over creating a web style guide with Brand.ai. We also go over some advanced capabilities such as tagging and data export. With the Brand.ai Sketch plugin, this style guide becomes the web view of your design library in Sketch.
Views: 373 Brand.ai
Illustrator Tutorials: Brand Identity Design
 
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In this video I will be talking about some of the differences between a logo and a brand identity using some of my own work to illustrate the points. It is crucial for any designer to remember that a logo by itself, or even a logo and a business card does not make it a brand identity. If you are someone who is looking to learn how to make kick ass logos using advanced Illustrator techniques and develop a full brand identity before seeing how it can be applied to your advertising and promotional materials, then you will love our all new design course Brand U. Check out the link below for more information: Check out the brand NEW Brand U course!: http://www.teach-me-to-design.thinkific.com Connect with us online: Blog: http://www.teachmetodesign.com Facebook: http://www.facebook.com/teachmetodesign Instagram: http://www.instagram.com/teachmetodesign YouTube: http://www.youtube.com/c/teachmetodesign
Views: 15305 Teach Me To Design
Create a style guide in InDesign CC
 
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This tutorial shows how to create a style guide in Adobe InDesign CC for the VIC 3001 final project.
Views: 11808 Kay Tappan
Brand Style Guide
 
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Does your brand have a brand style guide? Here are some tips on how to get started creating a brand guide for your business! Want to start a Youtube channel for your business? Free 7 day course here! bit.ly/7daystoyoutube Jenna's website - http://www.jennaredfielddesigns.com/ Jenna's shop - http://www.jennaredfielddesigns.com/stock-shop/ Youtube Channel - https://www.youtube.com/user/jennaredfield Twitter - https://twitter.com/jennaredfield Facebook - http://www.facebook.com/jennaredfielddesigns/ Follow me here too: SnapChat: trenanlittle Facebook - http://www.facebook.com/trenanlittle Instagram: trena_little Twitter: @trenanlittle Pinterest: trena_little In today's video Jenna Redfield is sharing the importance of brand identity. She wants to make sure your business has a brand strategy and tell you how you can create your very first brand style guide. Branding your business and making sure you have a brand guidelines template is so important as a business owner. New videos every Monday and Fridays featuring a business tip of the day. Feel free to leave a comment suggesting what tip I should talk about next or what your biggest business struggle! Feel free to email me: [email protected]
Views: 319 Tips With Trena
What Is a Style Guide? | Graphic Design
 
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Watch more How to Have a Career in Graphic Design videos: http://www.howcast.com/videos/509224-What-Is-a-Style-Guide-Graphic-Design So what is a style guide? A style guide is a guide made by designers, usually for either other designers or other people within an organization to know how to use the assets that have been designed for that company. In which case, now we'll take a look at Skype's branding guideline. So, a guideline or a branding guideline, also known as a style guide, also known as an asset guideline. There's so many different names that it has, but what it does is it actually tells a story. It tells you how the logo came about, how to use their logo, what not to use their logo on. So, for this one, Skype says the dos and the don'ts, where don't put red behind it because there's no red in the Skype logo. Or don't change the orientation. Don't put a drop shadow. It also tells you what typefaces they use. They use different ones like Arial, Tahoma and on Mac they use Helvetica and Lucida Grande and then they also tell you which colors that they also use as well. A style guide is important because it helps keep your brand consistent. It lets your customers know that you care and it lets your designers know also that you care about the work that you've done for them. That means not stretching their logo or not putting it against like, a flashing background, or not using the colors that were specifically chosen for your organization from your branding strategies. Style guides are really important because sometimes the same designer won't remain on for the project and the new designer needs to know how to treat certain things or where to find the files to do certain things that the website may need. It's important to include a style guide in your design because it shows that you're thinking ahead, and it shows that you have really put like, the thought and the care that goes into branding a company and making sure that you not only explain it, but respect it.
Views: 7509 HowcastTechGadgets
Why You Need a Brand Style Guide
 
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From the complete course, Creating a Brand Style Guide with Pariah Burke http://abbrv.it/BrandingVid --- Your brand is your communication—every communication, in every form, whether it’s an active or passive interaction. Your brand is how your company speaks for itself when a customer, vendor, or the press gives your company a chance to speak for itself as well as what your company says passively while being viewed from a distance. A brand style guide gives your team the direction it needs to control those interactions, to ensure that every interaction between your brand and someone else communicates what you want to communicate with as little room for inference as possible.
Views: 60 Pariah Burke
How to Create a Branding Board - Photoshop & Illustrator
 
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This week we are going to finish up our look into business and personal branding. The first half of this week's tutorial we are focusing on where to look for inspiration to create your brand, the importance of consistency and getting your brand out there. The second half focuses on using the FREE branding board PSD that I created for my blog and YouTube followers. I will show you how to take the different elements of your brand and place them into an easy to use PSD. Continuing with my last tutorial, everything that I use in the creation of this board is FREE. http://nerdygirlcreative.com/ Free Design Assets Used : Fonts-- Pacifico https://www.fontsquirrel.com/fonts/pacifico Jenna Sue https://www.fontsquirrel.com/fonts/jenna-sue Caviar Dreams https://www.fontsquirrel.com/fonts/caviar-dreams Texture-- Gold Foil http://nerdygirlcreative/tutorial/how-to-create-custom-logos-in-illustrator Patterns-- http://nerdygirlcreative.com/tutorial/how-to-create-a-branding-board/ Vector Graphics-- Vecteezy https://www.vecteezy.com/ Follow me on Pintrest https://www.pinterest.com/nerdygirlcreate/ Free trial of Adobe Photoshop and Illustrator-- http://www.adobe.com/creativecloud/start-with-free-creativecloud.html Support this Channel: Creative Market -- http://creativemarket.com/?u=nerdygirlcreative Check out more tutorials and grab some awesome free design assets over at My Blog -- http://nerdygirlcreative.com/ -~-~~-~~~-~~-~- Please watch: "How to Create Halftones in Photoshop -- Quick Skills Tutorial" https://www.youtube.com/watch?v=CZrVsNeqZ6w -~-~~-~~~-~~-~-
Views: 14318 nerdygirlcreative
Creating a Branding Style Guide with Pariah Burke
 
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Join us for an in-depth analysis of everything that goes into a brand's presence, and how to put all of your requirements down into a cohesive style guide. This webcast is for business owners, brand managers, and graphic designers (in-house or external) who create and work with their own brands or client’s brands. In just an hour you will learn how to: • Define logo usage restrictions • Establish consistent brand colors across media • Define your brand's typography • Integrate photography and video into your brand • Build a comprehensive brand style guide for your team Presented by Pariah Burke, a consultant, trainer, speaker, and the author of numerous books, video courses, and articles covering InDesign, InCopy, Photoshop, Illustrator, Acrobat, typography, asset management, epublishing, and the business of design. He is an Adobe Community Professional, an Evernote Certified Consultant, and an advisor to Adobe and other companies. ▼ Join the conversation! ▼ Twitter ▻ https://twitter.com/tech4issue Facebook ▻ https://www.facebook.com/tech4issue Instagram ▻ https://instagram.com/tech4issue Website ▻ http://www.tech4issue.blogspot.com Come to truth ▻ https://www.youtube.com/user/tech4issue Contact us ▻ [email protected] (Business inquiries only. All others will be ignored.) (This video does not contain any paid promotion or endorsement) LIKE | COMMENT | SHARE | SUBSCRIBE ⬛⬜⬛⬜⬛⬜⬛⬜⬛⬜⬛⬜⬛⬜⬛⬜⬛⬜⬛⬜⬛⬜⬛ ░░░░░░░░░░░█░░█░░░░░░░░░░░░░ ░░░░░░░░░░░█░░█░░░░░░░░░░░░░ ░░░░░░░░░░█░░░█░░░░░░░░░░░░░ ░░░░░░░░░█░░░░█░░░░░░░░░░░░░ ██████▄▄█░░░░░██████▄░░░░░░░ ▓▓▓▓▓▓█░░░░░░░░░░░░░░█░░░░░░ ▓▓▓▓▓▓█░░░░░░░░░░░░░░█░░░░░░ ▓▓▓▓▓▓█░░░░░░░░░░░░░░█░░░░░░ ▓▓▓▓▓▓█░░░░░░░░░░░░░░█░░░░░░ ▓▓▓▓▓▓█░░░░░░░░░░░░░░█░░░░░░ ▓▓▓▓▓▓█████░░░░░░░░░██░░░░░░ █████▀░░░░▀▀████████░░░░░░░░ ░░░░░░░░░░░░░░░░░░░░░░░░░░░░ ░▀█▀░░░▀█▀░▀█▀░▀█▀░░▀█▀▀▀▀█░ ░░█░░░░░█░░░█░▄▀░░░░░█░░░░░░ ░░█░░░░░█░░░█▀▄░░░░░░█▄▄▄░░░ ░░█░░░░░█░░░█░░▀▄░░░░█░░░░░░ ░▄█▄▄█░▄█▄░▄█▄░░▄█▄░▄█▄▄▄▄█░ ░░░░░░░░░░░░░░░░░░░░░░░░░░░░
Views: 65 Movies
What are logo and brand guidelines and why do you need them?
 
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What are logo and brand guidelines and why do you need them? Having logo and/or brand guidelines can help you keep your brand consistent and protect brand assets like your logo from being abused by other designers. In this video, I'll give you a quick overview of logo and brand guidelines. Brand guideline links I mention in the video: Skype - https://download.skype.com/share/blogskin/press/skype_brandbook.pdf British Airways - https://www.logodesignlove.com/images/guidelines/british-airways-brand-guidelines.pdf Sony - https://wikileaks.org/sony/docs/01/Market/MP_MARKET/MKT%20Columbia/PORTAL%20SPE/Make.Believe_INTL_SourceFiles_012910/Concepts%20and%20Guidlines%20073109.pdf Twitter - https://about.twitter.com/content/dam/about-twitter/company/brand-resources/en_us/Twitter_Brand_Guidelines_V2.0.pdf Fiat - http://www.fcaci.com/x/v10_images/fiat/FIAT_Brand_Book_v2.pdf Stay Creative! Col ------------------------------ Want to learn more about brand and branding from me and join a community of like-minded people? Join my free Rock Your brand Facebook group at www.rockyourbrand.co.uk You can also find me on these other platforms too: Twitter: https://twitter.com/pixelscol Facebook: https://www.facebook.com/PixelsInkDesign Instagram: https://www.instagram.com/pixelscol Website: http://www.pixelsink.com KIT I USE FOR MY VIDEOS: CAMERA: CANON G7X - http://amzn.to/2mfcaEZ (UK) http://amzn.to/2mWtGSl (US) TRIPOD: HAMMA STAR - http://amzn.to/2mfhpVo (UK) http://amzn.to/2mP2p3C (US) LIGHTS: LED RING LIGHT - http://amzn.to/2mjos2V (UK) http://amzn.to/2mWroTh (US) SOFTWARE: ADOBE PREMIERE PRO - http://bit.ly/PICCA The above are affiliate links, so if you buy anything you will be helping my beer fund :D
Views: 4563 Pixels Ink
Style guide brief introduction
 
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Style guide brief introduction using Adobe Indesign and Illustrator
Views: 1930 ronaldtraining
Beginning Graphic Design: Branding & Identity
 
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In this video, you’ll learn the basics of using branding and identity in graphic design. Visit https://www.gcflearnfree.org/beginning-graphic-design/branding-and-identity/1/ for our text-based lesson. This video includes information on: • Visual identity • Logos • Color • Typography • Images We hope you enjoy!
Views: 230518 GCFLearnFree.org
21 Free Brand Style Guide Examples
 
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A great collection of examples,
Views: 1 Guy R Cook
Brand Book (브랜드 북) // Designbutter
 
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**Examples of Brand Guidelines 10 examples of great brand guidelines : https://bit.ly/2JSAEiK 21 Brand Style Guide Examples for Visual Inspiration : https://bit.ly/2jrzbXj 36 Great Brand Guidelines Examples : https://bit.ly/2mSASOe Brand Style Guide Examples : https://bit.ly/2pcBUEN ♡ Places to find me ♡ instagram: https://www.instagram.com/designbutter_/ website: http://www.designbutter.site/
Views: 202 designbutter _
FIRST UPLOAD - BRAND STYLE GUIDE
 
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So I'm super excited as it is my first upload ever... what makes it even cooler is that I actually get to upload some of the cool work that I do for my studies... and also I thought it was a great way to kind of get exposure to critique in order to better myself as an interaction designer ... This project is just a brand style guide for myself as an individual which was quite challenging because I mean you think you know you... but you really don't know you ... lol... any ways ... before I write out a whole essay ... I'll just leave this here and hope you enjoy some of my uploads ... and by the way its not the only thing I'll be posting on my channel Music : Barcelona-Henry Green Project : zinzi gwebu Follow me on Instagram : @zinzi_bro
Views: 22 Zinzi _ bro
Digital Branding in a Component Library: The Style Guide Layers
 
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Presentation from 2016 M3 Conference: August 5, 2016 | The Ohio Union Creating a component library is not a new piece of the development and design process but with the growth of responsive and contextual factors it has become a requirement for complex systems. Digital Style Guides bring alignment of teams and solve complexities by providing quality tested interface components that are reusable across all projects. Within this presentation, we will discuss not only what makes a successful component library but how your brand can evolve within the digital space with a Style Guide. Presented by Kevin Mack Additional Resources: • Digital Style Guides: Mini-Lesson - "Creating Core Reusable Components": https://www.youtube.com/watch?v=-hJsaW-xTOc • Digital Style Guides: Mini-Lesson - "Typography for Digital Branding: Object-Oriented Typography": https://www.youtube.com/watch?v=SThueNEcJFs • Digital Style Guides: Mini-Lesson - "Media, Imagery, and Assets": https://www.youtube.com/watch?v=28-XbcFc8-w • Digital Style Guides: Mini-Lesson - "UI & Front-End Architecture for Style: https://www.youtube.com/watch?v=_pms44zwiQ0 ABOUT KEVIN MACK Kevin is the Creative Director for Cardinal Solutions Group where he focuses on digital strategy, branding, and creative-based solutions. His background includes creating user experiences around web interfaces and the crafting of large-scaling websites and applications. Kevin is the co-founder and organizer of The Columbus Web Group http://columbuswebgroup.com where he actively participates in growing and educating the community around design, development, best practices and standards for the web. You can find him on Twitter (@nicetransition), YouTube https://goo.gl/jrHuQH, CodePen http://codepen.io/nicetransition/, or GitHub https://github.com/kevinmack18 [Apologies for the hiccups in the video, it was due to an issue when video format changed]
Views: 277 Kevin Mack
Using Style Guides in Web Design - Workflow of Modern web Design course
 
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This is a Free lesson from my course on Udemy "Workflow of Modern web Design- from Sketching to Style Guides", I have covered a pro level process of Responsive Web design using design frameworks like Atomic Design and 8-Point Grid System You will learn about design briefs, Wireframing, extracting project information, ideation, mood boards, style guides and Prototyping. Tools you will learn to use during this course are Balsamiq Mockups, Adobe Photoshop, Zeplin and Invision App. So if you really want to get closer to the process used in Startups and Web Design agencies, this course is going to help you learn that. $10 Discount Course Link → http://bit.ly/workflow10 ------------------------------------------------------------- Facebook Page→ https://www.facebook.com/learnuxid ------------------------------------------------------------- Website Link → http://learnuxid.com
Views: 8333 LearnUXID
How to Create a Good Brand Style Guide
 
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A style guide that suits your brand and what you aim to achieve helps clarify expectations for all involved parties. Let’s take a look at the steps you can take to put one together for your brand. Read our full blog post here for more ways to save on your creative and graphic design costs in the long term: http://bit.ly/2HowjHX.
Design 101  | How to Create a Brand Style Guide | Big Brand System
 
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Get more at http://bigbrandsystem.com/d101 Keep your brand style consistent with a simple style guide. Just make a note of your marketing tagline, your colors, fonts, and official logo art, and you'll be on your way to having a guide that makes it easy to keep your brand consistent over time.
Views: 3077 Big Brand System
Licensing Basics: Need a Brand Style Guide? [Part 8/10]
 
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Seltzer Licensing Group president Stu Seltzer discusses brand style guides and their role in the brand licensing program. For more information on Seltzer Licensing and the range of consulting and agency services please visit www.SeltzerLicensing.com This video clip is from the “Basics in Licensing” seminar form Licensing Expo 2015 . The seminar is part of the “Coursework in Licensing Studies” program which is part of LIMA’s Licensing University (www.Licensing.org/education/licensing-university)
Views: 483 SeltzerLicensingGrp
How to Create a Brand Style Guide
 
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When it comes to branding, consistency is everything. How does one create a brand style guide? What should you include in a style guide When it comes to branding, consistency is all that matters, simply because your brand should reflect the same look and feel everywhere. Staying visually consistent and connected with your audience is the best way for your brand to establish credibility and also grow rapidly. Whether your business is big or small, you need a brand style guide. A brand style guide ensures that your brand is recognizable across every channel, medium & domain. Whether your website or your social media profiles, you need to adhere to this guide. What is a brand style guide? It is a document that describes, defines and presents what your brand can look like and what it cannot. It would be good if you lay down some ground rules that you follow across all online and offline channels and mediums. How to create a brand style guide? For this, you first need to define your brand identity guidelines. The brand style guide should reflect the heart, soul, mission and vision of your brand. Brand guidelines are something that defines the overall look and feel (design, structure, logo, font style) of your brand. Why do you need a visual brand style guide? To create an online space that makes your brand stand out from the rest. Creating a brand style guide can be time-consuming, but that doesn’t mean you don’t need one. Having a style guide in place does more than just maintain consistency. For example, let’s say that you hire a new designer for your organization. What’s next? Are you going to spend time on explaining him/her all the guidelines for designing? Or would you prefer handing them over the brand style guide? Picture the most recognizable brands like Google or Amazon. What is it about them that you are able to recall so easily? Is it their colour, font style, logo, which are together called the brand elements? You recall these brands because of their unique visual brand identity. What to include in a style guide? The branding style guide needs to include everything, your brand mission, vision to the textures, colour codes, etc. RedAlkemi is a B2B Digital Marketing agency that helps SMEs with end to end management of their online presence. We offer different online presence management services like Digital Branding, Website Creation, Search Engine Optimization, Link Building, Content Marketing, Paid Advertising, Email Marketing and Social Media Management. We are adept at developing a digital marketing strategy which is just right for your business. Read more blogs on Digital marketing here: https://www.redalkemi.com/blog/ For any Digital Marketing queries, ask us: https://www.redalkemi.com/contact-us Ask the expert here: https://www.linkedin.com/in/anujalath/ For daily updates on Digital Marketing, follow us on: Facebook: https://www.facebook.com/redalkemi/ Twitter: https://twitter.com/RedAlkemi Instagram: https://www.instagram.com/redalkemi/ Google+: https://plus.google.com/u/0/b/105055339099413407446/+DigitalreachnowIndia Pinterest: https://in.pinterest.com/redalkemionline/ Show us a bit of love by sharing and liking our videos! Feel free to share your valuable feedback in the comments section below!
Creating a Brand Style Guide with Pariah Burke [Trailer]
 
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2 Hours | http://abbrv.it/BrandingVid CEO or sole proprietor, designer or brand manager, this course will guide you step-by-step through creating or refining your brand style, the systems, strategies, and policies of your company’s branding and asset management, and, ultimately, building a brand style guide that will empower your brand agents, partners, and the press to properly and consistently represent your brand across all media. Developed Equally for Business Owners and Design Professionals CEOs, entrepreneurs, and brand managers in charge of establishing, protecting, and growing their brands need this course. Graphic designers and advertising executives who create and manage the brand identities and visual elements of their clients’ brands, or who want to expand their services into the areas of brand development, branding consultation, and brand style guide development also need this course. Course Contents ---------------------------------------- Module 1: Understanding Branding ---------------------------------------- What is a Brand? Why You Need a Brand Style Guide The Brand Style Guide ---------------------------------------- Module 2: Establishing Consistent Brand Colors Across Media ---------------------------------------- The Role of Color in Your Brand Pick Your Brand Colors Match CMYK Colors to Pantone Spot Colors Translate Print Colors into Digital Media Communicate Colors in Your Brand Style Guide ---------------------------------------- Module 3: Defining & Communicating Your Logo Uses ---------------------------------------- Protect Your Logo Create Logo Versions Create Distribution-Ready Files Manage Distribute Logo Files Determine Logo Usage Guidelines Document Logo Usage Guidelines ---------------------------------------- Module 4: Defining Your Brand Typography ---------------------------------------- Choose Brand Typefaces, Families, and Fonts Pick Special-Use Fonts Plan Fonts for Web, eBooks, and Mobile Understand Font Licensing Keep Out Unlicensed Fonts Distribute and Control Fonts Document Brand Typefaces ---------------------------------------- Module 5: Using Photography and Video in Your Brand ---------------------------------------- Stock Imagery Licenses and Terms Model and Property Releases Document and Distribute Licenses Images and Video in the Brand Style Guide ---------------------------------------- Module 6: Using and Distributing a Brand Style Guide ---------------------------------------- Finalize Your Brand Style Guide Version Your Brand Style Guide Incorporate CSS Brand Style Sheets in Projects Distribute Your Brand Style Guide
Views: 51 Pariah Burke
How to Create a Visual Branding Style Guide for Your Business
 
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If you are trying to DIY branding for your business you can follow these tips to create a Visual Branding Style Guide and colour scheme for your business. Using free online tools like Canva and Kuler you can easily put together ideas for your business branding and create a style guide with colours, fonts, textures and symbols. This recording is part of a 60min+ live webinar that's now available to purchase as part of the Virtual Marketing Academy Access Pass. http://virtualmarketingacademy.com As part of the Access Pass you will get: - unlimited access to webinar replays - additional resources, PDFs, checklists, ebooks - access to private Facebook group where you can network with Tamara Baranova, digital marketing strategist - access to premium quarterly masterclasses covering a range of digital marketing topics With VMA webinars you will learn about website building, branding, SEO, email marketing, blogging, social media, Facebook Ads, launching, creating online products and more! Sign up here: http://virtualmarketingacademy.com
How to create a style guide in Sketch using templates (Part One)
 
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There are a lot of style guide hosting options for designers right now, Brand.ai, Invision Craft, etc. If you're wondering which system in the best I recommend that while you do that research, you try this simple method for creating a super lightweight style guide using Sketch. Once you push the limits of this approach then you'll know exactly what you need in a more feature rich system. Let me know in the comments below if this approach is helpful and if there are any critiques or other angles worth mentioning! Get more: Design: http://design.tobysilverman.com Photography: http://tobysilverman.com Medium: https://medium.com/@TobySilverman Instagram: https://www.instagram.com/toby_silverman Twitter: https://twitter.com/TobySilverman
Views: 2323 Toby Silverman
What Are Brand Guidelines
 
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What are brand guidelines? Watch this video to find out! Grab my FREE cheat sheet to learn 7 brand improvements to attract more clients. http://hollymeyer.co/brand-cheat-sheet Like my channel? Subscribe! http://youtube.hollymeyerdesign.com Follow me here too: Instagram: http://instagram.com/hollymeyerdesign Twitter: http://twitter.com/hmeyerdesign Facebook: http://facebook.com/hollymeyerdesign Snapchat: http://snapchat.com/add/hmeyerdesign New videos every Tuesday and Thursday featuring a brand tip or design tutorial. Feel free to leave a comment suggesting what tip or tutorial I should talk about next or tell me about your biggest struggle as you grow your brand! In this video, Holly Meyer answers the question "What Are Brand Guidelines?". If you are branding your business this video talks about the importance of brand guidelines, brand guideline examples and brand identity. Other topics include how to build a brand online, branding 101 and brand style guide. Feel free to email me: [email protected]
Views: 1017 Holly Meyer
How to Edit the Brand Style Guide Template Using Photoshop
 
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The Brand Style Guide Template is an easy to customize Photoshop template perfect bringing together your brand or project elements to help you create a consistent and branded experience. This is a how-to video showing you how to edit it in Adobe Photoshop. To purchase the template click here: https://simplysianne.com/product/brand-board-template/
Views: 14 Simply Sianne
RCT Brand Style guide
 
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When it comes to building a memorable brand, it's all about consistency. When you're shopping for your favorite cereal or coffee at the grocery store, you want to be able to spot it from a mile away. The best brands stick in our brains because their presence is defined by the repetition of the same logo, fonts, colours, and images. Once we see them enough, they become instantly recognisable, bringing us a clear sense of reliability and security. Developing a consistent brand starts with creating a brand style guide. Here is a snippet of the style guide we recently created for a client Branding and style guide by StartTeck.com
Views: 26 StartTeck Design
Building your brand style guide
 
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Hi, I’m Nik Sallie: Your Biz BFF and branding expert. As a trademark attorney and branding expert, I work with women entrepreneurs to create legally protected, soul-injected brands that manifest their purpose into profits.Your business and your brand are about more than selling products and services to the public. Book a discovery call for your business here. www.niksallie.com
Startup Week: "Making a Successful Component Library: Digital Brand Style Guides” Kevin Mack
 
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Creating a component library is not a new piece of the development and design process but with the growth of responsive and contextual factors it has become a requirement for complex systems. Digital Style Guides bring alignment of teams and solve complexities by providing quality tested code that is fully reusable across all projects and can dramatically reduce development and designs costs. Within this presentation, we will discuss the variations of different style guides, toolkits, and frameworks that exist today and identify the right solution for your team to create a successful component library. Presented by Kevin Mack at Columbus Startup Week 2016 Kevin Mack is a developer, designer, and consultant for Cardinal Solutions Group that is focused on creating user experiences for large-scaling websites. Kevin is also a co-founder and co-organizer of The Columbus Web Group where he actively participates in growing and educating the community around design, development, best practices and standards for the web. Recorded May 5, 2015 10am at Chase Basecamp at Vue - Side Stage - 95 Liberty St Columbus, OH 43215
Views: 227 Kevin Mack

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