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Classification of Consumer Products (Marketing)
 
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-- Created using PowToon -- Free sign up at http://www.powtoon.com/youtube/ -- Create animated videos and animated presentations for free. PowToon is a free tool that allows you to develop cool animated clips and animated presentations for your website, office meeting, sales pitch, nonprofit fundraiser, product launch, video resume, or anything else you could use an animated explainer video. PowToon's animation templates help you create animated presentations and animated explainer videos from scratch. Anyone can produce awesome animations quickly with PowToon, without the cost or hassle other professional animation services require.
Views: 9085 Jermelyn Dacula
Marketing tutorial in hindi - Consumer goods classification lecture 20
 
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welcome to aasaanhaina.com. Dear viewers this site provide free education video.
Views: 4426 Aasaan Haina
What is FMCG - Consumer Goods / Consumer Market Classification by Dr Vijay Prakash Anand
 
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In this video, I have talked about Consumer Goods Category - FMCG. FMCG Means Fast Moving Consumer Goods. Please subscribe to the channel and send me your Likes and Comments. Thanks.
Views: 1179 Marketing by Vijay
Secret Formula of Sales and Marketing  | Consumer Behaviour  | Dr Vivek Bindra
 
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In this video Dr Vivek Bindra explains about Consumer Behaviour. He explains in details about how a businessman can improve his sales by understanding the consumer behaviour. He shares different case studies in this video to explain about consumer behaviour. Watch this video till the end to know all the details. To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation.
Top 10 Largest Consumer Products Companies In The World
 
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Top 10 Largest Consumer Products Companies In The World - click Here To Subscribe:http://goo.gl/dY8YZc To Get (new video every day) ********************************** Don't Forget To Subscribe Our Channel (Top 10 list) https://www.youtube.com/channel/UCRA3n9pJoAlWofKxIiKr6qQ ********************************** Join Top 10 list on Google+ https://plus.google.com/b/110127738955939979865/110127738955939979865 ********************************** Join Top 10 list on Facebook https://www.facebook.com/top10listworldwide ********************************** Recommended To Watch: Top 10 Signs That It Is Controlling Your Life - Relationship https://www.youtube.com/watch?v=I2V9VBjxilc ********************************** In this selection are highlighted the 10 largest companies in the world of consumer products, which are critical to the world economy, earning revenues totaling hundreds of billions of dollars, while also providing employment opportunities for millions of people. To rank the largest companies in consumption in the world, is considered the main source of information that denotes how much the company is producing, ie revenue. The company's revenue goes a long way in showing their strength in the industry. Furthermore, it is also considered the total number of employees employed by each company. The recipe is based on the report prepared by OC & C Strategy Consultants, while Forbes helped to determine the number of employees employed by each company. Of course, income is a much more important indicator of the size of a company, which is the reason assignment 70% weight, while determining the rankings with the remaining 30% being allocated to the number of employees. Here are the list of: Top 10 Largest Consumer Products Companies In The World ============================================= Archer Daniels Midland Mondelez International Tyson Foods Coke Anheuser-Busch InBev JBS Unilever Procter & Gamble PepsiCo Nestlé Related ======= top cpg companies 2016 list consumer goods consumer goods company meaning top consumer goods companies in india list of consumer product categories world's largest consumer goods company consumer packaged goods companies list nestlé sa Hope you enjoy this video - Top 10 Largest Consumer Products Companies In The World Plz Like and share Don't forget to Subscribe our channel to Learn something new Everyday Click Here: http://goo.gl/dY8YZc
Views: 13852 Top 10 List
Consumer Market Vs Industrial Market
 
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Consumer Market Vs Industrial Market! Learn what a consumer market and industrial market is and the differences in this video. Consumer market is focused on business-to-consumer selling while industrial market is business-to-business. In this video I give a couple of examples of business in an industrial and consumer market and a marketing mix for a product or service that business has. So be sure to watch til the end for all the details. Get A Free Audiobook: audibletrial.com/devinstreet 🔴Subscribe for more business videos: https://goo.gl/yYotVW 💻Check Out My Website: devinstreet.net 📷My Gear📷 ====================================================== -4K Action Camera http://amzn.to/2wGfgeK -XIAOKOA Lavalier Microphone http://amzn.to/2xZgx0M -TubeBuddy Extension tubebuddy.com/devinstreet -Dell HD Chromebook http://amzn.to/2xv2fmO -LG Risio Smartphone http://amzn.to/2xuLkkA -Samsung Galaxy Grand Prime Smartphone http://amzn.to/2wIY5JC -Esonstyle Bluetooth Earbuds http://amzn.to/2wGfO4i*This video was re-uploaded due to audio issue.
Views: 6932 Devin Street
Consumer Behaviour - Marketing Lecture by Prof. Vijay Prakash Anand
 
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"MARKETING MANAGEMENT MASTERCLASS" Course Link and Discount Code: https://www.udemy.com/marketing-management-masterclass/?couponCode=MARKETING10 In this video, I have talked about Consumer Behaviour. ................................................................................................ Web: www.marketingbyvijay.com Check out my blog: https://marketingbyvijay.wordpress.com/ Like my Facebook Page: https://www.facebook.com/marketingbyv... Please send your queries, feedback and suggestions on [email protected]
Views: 54483 Marketing by Vijay
How is Business Marketing Different from Consumer Marketing?
 
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In this webinar, Professor Miklos Sarvary discussed two key differences between consumer marketing and business marketing. Find out more about this topic in the following Executive Education program at Columbia Business School: https://www8.gsb.columbia.edu/execed/program-pages/details/596/B2BMS?sourceid=youtube
There is No Luck. Only Good Marketing. | Franz Schrepf | TEDxAUCollege
 
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How can I be successful too? It is a frequently asked question when people are confronted with the success of others. Franz Schrepf challenges us to look at our lives from a different angle and uses the basic principles of marketing to convince us that success is not just a matter of luck. By changing the way we present and promote ourselves we can gain agency and happiness. Franz Schrepf is a student at the University of Amsterdam, focussing on economics and business. He was invited to speak at TEDxAUCollege because of the inspiring way in which he uses the key principles of marketing theory to analyze and change our daily lives. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx
Views: 124720 TEDx Talks
Top 10 Disastrously Named Consumer Goods
 
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Top 10 Disastrously Named Consumer Goods Subscribe http://goo.gl/Q2kKrD TIMESTAMPS BELOW! This list takes a look at the 10 worst product names of all time. These consumer goods have embarrassing names! Somehow these corporations and companies managed to market products with names that are unfortunately dirty sounding product names, or unfortunately racist! 00:59 #10. K.U.M. Hair Care 01:57 #9. Tiddy Bear 03:01 #8. 66Cold Preparation 04:00 #7. Ronco Popeil Pocket Fisherman 05:02 #6. Wunder Boner 06:08 #5. FAG Detector III 06:56 #4. Nad’s 07:50 #3, #2 and #1 ??? WatchMojo's Social Media Pages http://www.Facebook.com/WatchMojo http://www.Twitter.com/WatchMojo http://instagram.com/watchmojo Special thanks to our users Godslayer79for submitting the idea using our interactive suggestion tool at http://watchmojo.com/suggest/Top+10+Unfortunate+Product+Names Get WatchMojo merchandise at http://watchmojo.com/store/ WatchMojo’s ten thousand videos on Top 10 lists, Origins, Biographies, Tips, How To’s, Reviews, Commentary and more on Pop Culture, Celebrity, Movies, Music, TV, Film, Video Games, Politics, News, Comics, Superheroes. Your trusted authority on ranking Pop Culture.
Views: 461676 WatchMojo.com
Principles of Marketing: Consumer PRODUCT vs Business Product in HINDI/URDU
 
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What is the difference between consumers goods and business goods and their types.. LINKS FOR ALL OTHER EXCITING SERIES MOTIVATIONAL videos (40 + videos) https://www.youtube.com/watch?v=WM3Upd0MeDg&index=19&list=PLU-cxjF-s0HmnD_TYqmkb6VBL6AusSB_Y Basics of ECONOMICS; Micro & Macro (25 + videos) https://www.youtube.com/playlist?list=PLU-cxjF-s0HngkQ9xdQ5waYtpEO2MkP-D ECONOMETRICS; An introduction (20 + videos) https://www.youtube.com/watch?v=WNf1DLTRlTo&index=7&list=PLU-cxjF-s0Hk0DOXPqauiHBfRgaFpqYxK&t=0s RESEARCH & THESIS Writing (10 + videos) https://www.youtube.com/watch?v=ib7yYggOgpA&t=308s&list=PLU-cxjF-s0HlVJnf2dev1KtoAD3ZljWVg&index=3 OLIGOPOLY & GAME THEORY (6 videos) https://www.youtube.com/playlist?list=PLU-cxjF-s0HnlCialpcyfz0O8xminDXja Principles of MARKETING (20 + videos) https://www.youtube.com/watch?v=mCAogfEz6bs&t=0s&list=PLU-cxjF-s0HlgTwSl9Xk3bx5z8q7kOD6F&index=12 Management; HRM & STRATEGIC MANAGEMENT (6 videos) https://www.youtube.com/watch?v=uO3azOb2icE&t=314s&list=PLU-cxjF-s0Hml7o706eKofZ7D4bXIcJwH&index=6 Understand Statistical Concepts https://www.youtube.com/watch?v=APY8KSxxFSo&index=4&t=104s&list=PLU-cxjF-s0HkCIlcZMGfjHMukLIbDji1c Intro to Industrial Economics https://www.youtube.com/watch?v=eEGeuqhOVdQ&list=PLU-cxjF-s0HnHTZ05_CY6uGLgwVA3Aj-Q ========= About KOKAB MANZOOR ========= Kokab Manzoor is Certified Trainer, Speaker & Career Counselor. He has trained thousands of students & Professionals about Leadership & Management skills, Motivation, Personality Grooming, Career selection and about variety of other life skills. Has a sound understanding of needed traits for workplace success and a strong ability to train employees in improving those characteristics. Follow me www.Youtube.com/kokabmanzoor www.Facebook.com/kokabmanzoor19 [email protected] http://kokabmanzoor1.blogspot.com/
Views: 94 Kokab Manzoor
Marketing Careers:Exploring Product Marketing and Development
 
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http://careersoutthere.com/careers-in-consumer-product-marketing-creative-business-jobs. Marketing careers, specifically product marketing careers, are explored with a marketing expert from the world of children's toys in this Careers Out There interview. Marketing VP Michael Edelstein tells Marc Luber what product marketing and development careers are really like and who makes the best fit for product marketing jobs. For more career videos on Business Jobs: http://www.youtube.com/user/CareersOutThere#grid/user/A3F5679DD4D8117C. To see our YouTube channel: http://www.youtube.com/CareersOutThere. Great Career Tests to help find YOUR fit: http://careersoutthere.com/career-tests/ Video Guide to help you find the career YOU WANT: http://ow.ly/haB97 Our Facebook: http://www.facebook.com/CareersOutThere
Views: 6145 CareersOutThere
How To Successfully Market Consumer Products
 
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Ellen LaNicca Albanese recently sat down with host Mike Bako at Inside Communication's studio in Midtown Manhattan to discuss how her firm took on the challenge of promoting two products from Bissel, one of the world's largest vacuum cleaner and floor-care product companies, and turned it into a PRSA Big Apple award-winning campaign. Mr. LaNicca Albanese attributes the campaign's success to CRT/tanaka's whatcanbeSM process of researching and developing PR campaigns. Through this process, the CRT/tanaka team found that consumers are favoring hardwood floors in their homes, but more than 50% didn't know how one of the products, an electric steam cleaner, worked. "We wanted to show a faster, easier, better way to clean your floors," explained Ms. LaNicca Albanese, "so we decided to go with an educational campaign with five core tactics."
Consumer Product Classification
 
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-- Created using PowToon -- Free sign up at http://www.powtoon.com/youtube/ -- Create animated videos and animated presentations for free. PowToon is a free tool that allows you to develop cool animated clips and animated presentations for your website, office meeting, sales pitch, nonprofit fundraiser, product launch, video resume, or anything else you could use an animated explainer video. PowToon's animation templates help you create animated presentations and animated explainer videos from scratch. Anyone can produce awesome animations quickly with PowToon, without the cost or hassle other professional animation services require.
Views: 2651 Inception 1
Business Marketing | Consumer Markets | Business Marketing vs. Consumer Marketing
 
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#Business #marketing enables businesses to sell their products or services to other businesses or organizations that resell them, use them in their products or services or use them to support their mechanisms. #Businessmarketing is also recognised as #industrialmarketing or business-to-business marketing.
Views: 3111 MBA Help24
Strategi Sales dan Marketing FMCG dan Consumer Goods "Merchandising dan Promotion."
 
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Salah satu Penjelasan dan langkah Strategi dalam membentuk mindset Customers anda.
Views: 1064 Budi Yosua
The Product Development Process: How to Bring Your Product to Market
 
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Do you have a product design idea? Learn how to bring your product to market with this overview of the product development process. This video covers turning your product concept into a working prototype through electronic engineering, circuit design, product testing, and volume manufacturing. Ready to get started? Contact DMC: https://www.dmcinfo.com/services/custom-software-and-hardware-development
Views: 36843 DMCEngineering
Google Marketing Platform: adidas Case Study
 
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The consumer journey is no longer linear and it can be difficult to know when to deliver the right brand or product message. adidas turned to Google Marketing Platform to use audience insights to inform its storytelling, help teams from brand marketing to retail and e-commerce collaborate, and deliver relevant messages across channels. With Google Marketing Platform, adidas can see how audiences are responding to campaigns in real time and know which messages resonate most. Learn more about Google Marketing Platform: https://marketingplatform.google.com/about/ Read more about adidas and data-driven marketing: https://www.thinkwithgoogle.com/marketing-resources/data-measurement/bain-customer-connections/
How Industrial Marketing is Different from Consumer Marketing - EP03
 
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“Marketing in the industrial sector is more of a managerial responsibility than it is in the consumer products segment.” http://www.industrialstrengthmarketing.com Industrial Strength Marketing believes that to answer ‘How industrial marketing is different from the consumer market,’ we must look at the degree to which we must do things versus the kinds of things we do. Industrial marketers are different in that we must have: 1. Concern for long-term, strategic relationships with customers. 2. Consider the complexity of the industrial buying process and products. 3. Navigate buyers and sellers mutual dependence on achieving results. Sources: -“Marketing in the industrial sector is more of a managerial responsibility than it is in the consumer products segment.” (B. Charles Ames -“Trappings vs. Substance in Industrial Marketing,” Harvard Business Review, 48 4 (July-August, 1980). -Industrial Marketing Strategy, Third Edition Frederick E. Webster, Jr.
What is Consumer Product ?
 
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In this video, I share the types of consumer products and the examples of each product. So make sure you watch until the end f the video and don't forget to like my video and leave your comment below if you need opinions about the consumer product. Thank you
Views: 782 Afiq Aiman
Understand Consumer Marketing Trends and How are They Important
 
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http://www.psl91.com or http://www.sisel-review.com Understanding consumer marketing trends when owning your own business is thinking of all the ways of marketing your product or service. You must know the current trends in the market in order to be successful. Read on to learn about consumer marketing trends and why they are very important.
Views: 13519 tfreers
The global consumer goods industry in 2030
 
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The consumer packaged goods industry is changing rapidly.  Emerging markets have received a lot of focus.  However mature markets like Western Europe are facing significant changes and they will happen quickly. Watch this video to learn more. For more insights, visit: http://www.mckinsey.com/industries/consumer-packaged-goods/our-insights
Views: 11302 McKinsey & Company
Episode 102: The Consumer Buying Process: How Consumers Make Product Purchase Decisions
 
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Go Premium for only $9.99 a year and access exclusive ad-free videos from Alanis Business Academy. Click here for a 14 day free trial: http://bit.ly/1Iervwb View additional videos from Alanis Business Academy and interact with us on our social media pages: YouTube Channel: http://bit.ly/1kkvZoO Website: http://bit.ly/1ccT2QA Facebook: http://on.fb.me/1cpuBhW Twitter: http://bit.ly/1bY2WFA Google+: http://bit.ly/1kX7s6P Listen to Alanis Business Academy on the go by downloading our new podcast: iTunes: http://bit.ly/1dwKyWi Stitcher: http://bit.ly/PvPjoa Tunein: http://bit.ly/1gLsDH4 The consumer buying process is a series of stages that all consumers go through when purchasing a product. The speed in which we--as consumers--venture through this process depends largely on our exposure to the products we're considering as well as the expense of those products. This video is an updated version of a older discussion of the consumer buying process. Although the content is the same, the examples have been revised to provide a more thorough explanation of the process. If you have any questions please post a comment in the comments back and I'll get back to you as soon as I can. Thanks for watching.
Fast Moving Consumer Goods, 2015
 
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IMD's MBA class of 2015 led research, discussions and viewpoints on global issues and trends and their impact on business models, industries and economies during the annual Navigating the Future conference.
Views: 9894 IMD MBA Program
Branding | Marketing | Positioning | Consumer Behaviour  Part 2 | Dr  Vivek Bindra
 
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In this video Dr Vivek Bindra explains about Consumer Behaviour. He explains in details about how a businessman can improve his sales by understanding the consumer behaviour. He shares different case studies in this video to explain about consumer behaviour. Watch this video till the end to know all the details. To Attend a 4 hour Power Packed “Extreme Motivation & Peak Performance” Seminar of BOUNCE BACK SERIES, Call at +919310144443 or Visit https://bouncebackseries.com/ To attend upcoming LEADERSHIP FUNNEL PROGRAM, Call at +919810544443 or Visit https://vivekbindra.com/upcoming-programs/leadership-funnel-by-vivek-bindra.php Watch the Leadership funnel Program Testimonial Video, here at https://youtu.be/xNUysc5b0uI Follow our Official Facebook Page at https://facebook.com/DailyMotivationByVivekBindra/ and get updates of recent happenings, events, seminars, blog articles and daily motivation.
The Consumer Buying Process: How Consumers Make Product Purchase Decisions | Episode 50
 
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The consumer buying process consists of a series of stages that we--as consumers--go through when purchasing a product of service. In this video I'll explain the steps of the consumer buying process, and I'll explain how companies tailor their promotional efforts as consumers occupy different stages of the prices. Go Premium for only $9.99 a year and access exclusive ad-free videos from Alanis Business Academy. Click here for a 14 day free trial: http://bit.ly/1Iervwb To view additional video lectures as well as other materials access the following links: YouTube Channel: http://bit.ly/1kkvZoO Website: http://bit.ly/1ccT2QA Facebook: http://on.fb.me/1cpuBhW Twitter: http://bit.ly/1bY2WFA Google+: http://bit.ly/1kX7s6P SoundCloud: http://bit.ly/1hNcJ2k
The importance of studying consumer behavior
 
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You want to dive deep into the world of finance and management? Visit us: http://www.frankfurt-school.de/en/home/programmes.html?utm_source=youtube&utm_medium=ACQUISITION First of all it is defined as the area of research within the field of Marketing that focuses on how consumers acquire, use and dispose of goods, services, time, and ideas. Consumers can be individuals, families or other groups, such as teams and companies. Let’s try to understand the importance of studying consumer behavior. Suppose you need a new phone: How would you go about satisfying this need? Where would you turn to for information? How would you set your budget? Where would you buy the phone? These are just some decisions consumers face on a regular basis. Interestingly, each consumer will answer these questions differently based on their backgrounds and some psychological factors. How consumers make each decision has direct impact on marketing strategy. For a company that makes phones, the answers to these questions will help them know: the types of phones to design, the price consumers are willing to pay, and where they should sell their phones. It is very important to understand how consumers make decisions because the best way to create and keep customers is to understand what motivates their consumption decisions and anticipate their consumption needs. Only this way, companies can design products, services and offers that will make their customers happy!
Consumer Adoption Process - Marketing-MBA Topic- Understand your customer to grow your business
 
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Let's Make Your Business Digital With Lapaas. Join Our Most Advanced Digital Marketing Course. That will cover 23 Modules of Business And Digital Marketing like SEO, SEM, Email Marketing, Social Media Marketing, Affiliate Marketing , Digital Identity Creation, blogging, advanced analytics, blogging, video production, Photoshop, business Knowhow, etc To Know More Call +919540065704 or Visit https://lapaas.com/ Lapaas - Best Digital Marketing Institute 455 Shahbad Daulatpur, Delhi-110042 Nearest Metro Station Samaypur Badli Or Rithala Share, Support, Subscribe!!! Youtube: https://www.youtube.com/IntellectualIndies Twitter: https://twitter.com/Intellectualins Facebook: https://www.facebook.com/IntellectualIndies Facebook Myself: https://www.facebook.com/princesahilkhanna Instagram: https://www.instagram.com/intellectualindies/ Website: sahilkhanna.in About : Intellectual Indies is a YouTube Channel, Intellectual Indies is all about improving Mentally, Emotionally, Psychologically, Spiritually & Physically. #Marketing #Marketing101 #GrowBusiness
Views: 8134 Intellectual Indies
72% Of Consumers Prefer Learning About A Product With Video. Does Your Business Have One?
 
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Do you need to implement a video marketing strategy for your business? The simple answer is “YOUR CUSTOMERS ACTUALLY PREFER WATCHING VIDEOS” Studies have found that the human brain responds much faster to a video than text. Let’s understand this with a simple example: Suppose you own a local agency and have a website for it. If you are using long lines of text to explain what you do, your prospects will be bored in no time. This makes it difficult for you to turn them into paying customers. And, if you create an attractive video, you will be able to: Engage with prospects better Showcase your business in a fun way Make your audience understand things easily This way, you can easily increase your customer base and drive more revenue. You might remember CrazyEgg’s explainer video for heat and scroll maps. It explained HOW EXACTLY THE SOFTWARE WORKS using beautiful, eye-catching animations. Video marketing is a growing business marketing trend that top brands are focusing more on these days. You can now share high-quality videos over different channels like YouTube, Facebook, Instagram, Twitter, and Verizon. So, what do you think is a better choice now? Making an animated video or writing text? Give your business a rocket-boost with a video marketing strategy today. Tell us your story, and we will transform it into an awesome video full of amazing motion graphics, animated characters, and sound effects. Follow us on - Facebook-https://www.facebook.com/fwamarketingsolutions/ Instagram - https://www.instagram.com/fwamarketing/ Twitter - https://twitter.com/FWA_Marketing Video Created by https://www.fwamarketing.com/.
Views: 36604 FWA Marketing
Market Sensing: Consumer Behavior Influences
 
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Discusses situational, pscyhological, and sociocultural influences on the consumer decision making process such as physical and social surroundings, time, purchase reason, mood, perception, motives, learning, attitudes, personality, lifestyles, roles, family influence, reference groups, social class, and culture and subculture. Table of Contents: 00:15 - Influences on Consumer Decision Making Process 01:16 - Situational Influences: 03:22 - Psychological Influences 04:58 - Selective Perception Illustrated? http://smartdatacollective.com/mithunsridharan/184581/how-big-data-could-facilitate-selective-perception-marketing 07:57 - Motivation http://www.simplypsychology.org/maslow.html 11:29 - Psychological Influences 16:26 - Influences on Consumer Decision Making Process 16:50 - Sociocultural Influences 22:01 - Influences on Consumer Decision Making Process
Views: 69435 Karen Gore
Consumer Marketing India Pvt Ltd
 
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CMIPL mission is to bring high quality healthcare products and healthy foods to every Indian family in every corner of the country.CMIPL team is constantly strengthening and increasing its 1000+ distributors to reach every rural and urban area, thereby realizing every untapped potential in India’s vast market. To be the most preferred & trusted service provider in consumer product distribution and pan their distribution network across nation,they preferred to opt for world best and leading ERP system. Benefits • Faster provisioning of services to new locations and users due to full scalability • Faster, more accurate reporting with vastly improved system performance and response times • Improved efficiency with one centralized source of information that can be accessed from anywhere • Automated food safety compliance processes
Views: 281 Info SAVIC
eTalks - The Secrets of Food Marketing
 
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Think you aren't being fooled by advertising tricks? Take a look at this so-called expert revealing food marketing's secret weapon. No amount of marketing makes factory farming acceptable. You can stop the spin at http://www.ciwf.org.uk/truth ------------------------------- This film was created by Catsnake (catsnake.com) for Compassion in World Farming (CiWF – ciwf.org.uk). For more information, please visit: ciwf.org.uk/truth We would like to give a big thank you to all those who helped with the project and the individuals who assisted in bringing the project to life: Cast: Actress: Kate Miles Crew: Director: Edward L. Dark Writer: Stephen Follows Producer: Lucy Fazey Executive Producers: Stephen Follows & Edward L Dark Editor: Rob Garwood Casting Director: Annelie Powell Production Designer: Jenny Ray Graphic Designer: Vincent Chatell Stage Manager: Gareth Weaver Costume: Giulia Scrimineri Camera Operator: Steve Brook-Smith Camera Operator: Anthony Gurner Camera Operator: George Simpson Sound Recordist: Sean Plunkett Production Assistant: Lauren Allen On Set Runner: Jessica Zuniga Speakers and Performers: Host: Tom Allen Paleoanthropologist: Ella Murray Astrophysicist: Ricarda Beckmann Burlesque Dancer: Scarlette Belle Shot on Location at: The Yard Theatre in Hackney Wick
3.3 25 Marketing Mix - Industrial and Consumer Products
 
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A video that applies the marketing mix to industrial and consumer products.
Views: 326 Mr Evans Business
Steve Jobs' amazing marketing strategy - MUST WATCH
 
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Check out these books about Steve Jobs: * Steve Jobs: https://amzn.to/2PGH3nM * The Presentation Secrets of Steve Jobs: https://amzn.to/2JB1j55 * Becoming Steve Jobs: https://amzn.to/2QgZKf8 * Steve Jobs: The Man Who Thought Differently: https://amzn.to/2AHIqdQ * Steve Jobs (Movie): https://amzn.to/2CZgLq3 Steve Jobs shares his amazingly different approach to marketing and how he used it to build Apple into one of the largest companies in the world. * Join my BELIEVE newsletter: http://www.evancarmichael.com/newsletter/ Transcript: To me….marketing is about values. This is a very complicated world. It’s a very noisy world. And we’re not going to get a chance to get people to remember much about us. No company is! And so, we have to be really clear on what we want them to know about us. Now Apple, fortunately, is one of half-a-dozen best brands in the whole world. Right up there with Nike, Disney, Coke, Sony — it is one of the greats of the greats. Not just in this country, but all around the globe. But even a great brand needs investment and caring if it’s going to retain its relevance and vitality. And the Apple brand has clearly suffered from neglect in this area in the last few years. And we need to bring it back! The way to do that is NOT to talk about speeds and fees. It’s NOT to talk about bits and mega-hertz. It’s NOT to talk about why we are better than Windows. The dairy industry tried for 20 years to convince you that milk was good for you. It’s a lie, but they tried anyway. And the sales were falling. And then they tried “Got milk” and the sales went up. “Got milk” wasn’t even talking about the product. In fact, it focuses on the absence of the product. But the best example of all, and one of the greatest jobs of marketing that the universe has ever seen, is Nike. Remember, Nike sells a commodity. They sell shoes!!! And yet, when you think of Nike you feel something different than a shoe company. In their ads, as you know, they don’t ever talk about the product. They don’t ever tell you about their air soles and why they are better than Reebok’s air soles. What does Nike do in their advertising? They honor great athletes. And they honor great athletics. That’s who they are, that’s what they are about! Apple spends a fortune on advertising — you’d never know it….you’d never know it! So…when I got here, Apple just fired their agency and there was a competition with 23 agencies that…you know…four years from now we would pick one. And we blew that up and we hired Chiat\Day, the ad agency that I was fortunate enough to work with years ago and created some award winning work including the commercial voted the best ad ever made, 1984 (by Advertising Professionals). And…we started working about eight weeks ago, and the question we asked was, “Our customers want to know who is Apple and what is it that we stand for…where do we fit in this world?” And what we’re about isn’t making boxes for people to get their jobs done — although we do that well. We do that better than almost anybody, in some cases. But Apple is about something more than that! Apple at the core…its core value — is that, we believe that people with passion can change the world for the better. That’s what we believe! And we have had the opportunity to work with people like that. We’ve had the opportunity to work with people like you; with software developers, with customers, who have done it. In some big, and some small ways. And we believe that, in this world, people can change it for the better. And that those people who are crazy enough to think that they can change the world are the ones that actually do! And so, what we’re going to do in our first brand marketing campaign in several years, is to get back to that core value! A lot of things have changed. The market is in a total different place than where it was a decade ago. And Apple is totally different — and Apple’s place in it is totally different. And believe me, the products, and the distribution strategy, and the manufacturing are totally different…and we understand that. But values and core values — those things shouldn’t change. The things that Apple believed in at its core, are the same things Apple really stands for today. ENGAGE * Subscribe to my channel: http://www.youtube.com/subscription_center?add_user=Modelingthemasters * Leave a comment, thumbs up the video (please!) * Suppport me: http://www.evancarmichael.com/support/ CONNECT * Twitter: https://twitter.com/evancarmichael * Facebook: https://www.facebook.com/EvanCarmichaelcom * Google+: https://plus.google.com/108469771690394737405/posts * Website: http://www.evancarmichael.com EVAN * About: http://www.evancarmichael.com/about/ * Products: http://www.evancarmichael.com/zhuge/ * Coaching: http://www.evancarmichael.com/movement/ * Speaking: http://www.evancarmichael.com/speaking/
Views: 1411289 Evan Carmichael
5 Psychological Triggers That Drive Consumer Behavior | Viral Marketing
 
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5 psychological triggers that drive viral marketing It’s no secret that incorporating the principles of psychology into sales pitches and direct marketing pieces is one of the smartest and most effective way to improve business results. So what psychological triggers do you use ? Scarcity There are a lot of ways you can incorporate the scarcity principle into your marketing to drive action, such as: • Sales deadlines • Out-of-stock announcements • “Limited-time-only” products Curiosity People are naturally curious, so if they come across content or marketing material about something they don’t know about, they’re compelled to click on it. Need some examples? Check out the headline of any article on Upworthy: How did they get more students to eat breakfast regularly? Anticipation Create the buzz before launching your product. Get people talking on social media. By the time you actually launch, people will be more than excited to buy. Social Proof With brands marketing their products, it’s a bit different. People know you’re out to sell them something, and will take whatever you say with a grain of salt. Recommendations from friends, family, and even celebrities are what we call “social proof,” psychology you can use for viral marketing. • User reviews • Celebrity endorsements (preferably unpaid) • “Best selling” product categories • Social signals (E.g., “Your friends also like this page!”) • Number of customers served (Another one we use on our homepage): Reciprocity The principle of reciprocity is based on the idea that if someone gives you something, you’ll feel compelled to give something in return and is a great psychological trigger for viral marketing. Create Carrot Content Give away free stuff
Views: 6742 Weekly Marketing Tips
Marketing Ayurvedic Products to the Modern Western Consumer
 
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Consumer education is the way to make all herbal and dietary supplement products more marketable. We are coming into an era when manufacturers must differentiate their product from competitors in order for it to succeed. When it comes to Ayurvedic products, we must make it simple, familiar and accessible. This is what a Consumer Liaison does; consults on the consumer mindset and educates the consumer through written word, video education, and presentations.
Views: 1542 Amber Lynn Vitale
Ketan Patel, Director, Consumer Product Marketing, PSG, HP India
 
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talking about the HP consumer PC business
Views: 363 By SME Channels
Consumer Goods Influencer Marketing
 
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Consumer Goods Influencer Marketing
Views: 283 Pursway
Consumer behavior of spurious product in rural market-by Prasoon & Ankur
 
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Its a video which shows the consumer behavior of spurious product in rural market.
Views: 1511 ankur lall
How to Market the Consumer IoT: Focus on Experience
 
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While consumer experience (CX) has to date focused on products, brands and marketing environments, the consumer Internet of Things (IoT) presents new opportunities for interaction that has the potential to revolutionize consumer experience. Because consumers can actively interact with smart objects, and smart objects possess their own point of view and their own experience in interaction with consumers and with each other, the traditional, human-centric conceptualization of consumer experience as consumer’s internal subjective responses to branded objects may not be sufficient to conceptualize consumer experience in the IoT. In this presentation, Donna Hoffman and Tom Novak will present a new framework that details how consumer experience and object experience in the IoT emerge and discuss actionable insights derived from their framework that can guide marketer action in the early stages of adoption and usage of consumer IoT devices that comprise the smart home and related applications.
The winning strategy for consumer products: Case studies & lessons learned
 
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At TheFamily, we believe that anyone can become a great entrepreneur. Find more info here: http://www.thefamily.co/ By Lars Jörnow, Partner @EQT Ventures and formerly exec @King (https://www.linkedin.com/in/larsjornow/) & Angus Lovitt, growth marketing expert and former VP Performance Marketing @King (https://www.linkedin.com/in/angus-lovitt-32345717/) he eternal investor question: "So how do you plan to make money?" 🤷‍♀️ For years, B2C founders in France and across Europe have been told by investors to focus on monetization early on, rather than an aggressive growth strategy. The result? Even today in 2018, there’s no “global winner” in the consumer space coming out of France - something that we hope will change in the coming years. Becoming break-even fast is nice, but you won't build a global business this way. The winning strategy is a clear focus on engagement, combined with either virality or monetization. A great discussion on the 2 paths to building a global consumer tech company and concrete examples of how each one works: ☝🏼Focus on engagement and virality (the SnapChat / WhatsApp / Uber model) ✌🏼Focus on engagement and cohort view on monetisation combined with ROI focused performance marketing (the mobile gaming model)
Views: 443 Startupfood
Painting the Digital Future of Consumer Goods Companies
 
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The consumer goods industry will undergo enormous change over the next decade. Digital is a key solution to not only keep pace with this change, but to delight consumers, providing the agility, innovation and ability to connect deeply with them. Learn more https://accntu.re/2rRGriU
Views: 2888 Accenture
Stéphane Gard about the consumer goods market
 
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The global consumer goods market is set to grow dramatically in the next few years. Alongside a consistent implementation of the business strategy, the strengths of the brand will have a key role to play. Stéphane Gard, Sector Head Consumer Goods & Retail, talks about the market power of the retail industry and the latest trends in the consumer goods sector.
Views: 784 KPMG Switzerland
Week 5 Lecture   Consumer Product Classes
 
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Nate Scharff B132 Marketing
Marketing Tips for Consumer Products with John Davidson
 
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From tech to food to consumer products, The Honeypot Company COO John Davidson joins me to discuss strategic selling tips and impact of the gigeconomy on marketing.
Views: 3 Eric Holtzclaw
consumer packaged goods marketing, Chicago Marketing Consultant
 
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http://www.joelwarady.com - The Joel Warady Group has 27 years of experience in packaged goods marketing, and product development. In this video Joel discusses the power of consumer generated media.
Views: 134 elizabetmarkpro
How to Sell A Product - Sell Anything to Anyone with The 4 P's Method
 
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▸ FREE COURSE: Discover The 10 BEST Ways to Make Passive Income Online (Even If You're A Complete Beginner) | https://passiveincomekingdom.com ▸ [FREE] 🔥FREE BOOK: "The YouTube Success Formula" Discover The 31 Tactics To Start A Six Figure YouTube Channel From SCRATCH | https://bit.ly/2E4OhMh ► Free 11 Questions to Change Your Life http://refusingtosettle.com WATCH PART II HERE: https://youtu.be/RzySC4hmlIs Stop settling start living Clark ____________________ How to Sell A Product so That People MUST Buy - 4 P's Method Promise In this video, I will teach you how to sell so good people will pull out the wallet and say “TAKE MY MONEY”. Before you learn this must promise me: I WILL ONLY USE THIS METHOD FOR GOOD. I WILL NOT MANIPULATE. If you can’t promise that, aka you’re a sociopath do not watch this video. Picture If you’re watching this video I’m willing to bet you’ve had to SELL something at some point in your life. physical product? IDEAS? Sell yourself in an interview. Whatever it is, picture having a method that works for anything — A master key in the back of your pocket you can pull out any sales situation and it fits perfectly. Unlock the results you want with one turn. Teach you that simple formula I use for writing persuasive content, sales pitches, convincing girlfriend where we should eat — list goes on. ___ // BEST COURSES ▸ (FREE Course) Passive Income | http://passiveincomekingdom.com ▸ Courses That Crush | http://coursesthatcrush.com/go ▸ Video Breakthrough Academy | https://myvideobreakthrough.com ▸ Backstage Studio | https://mybackstagestudio.com ▸ My Best Journal 2.0 | http://mybestjournal.com ▸ 30-Day Coaching | https://my30DayCoaching.com ▸ Shopify Dropshipping Course | https://tinyurl.com/y8zoft8t ▸ Amazon FBA Course | https://tinyurl.com/y7q6yc9u ▸ Facebook Ads Course | https://tinyurl.com/y9gmbz5a ▸ Affiliate Marketing Course | https://bit.ly/2Qfuykr ___ // R E S O U R C E S ▸ Ultimate Online Business Resource Guide | https://bit.ly/2DYmFZk ▸ ULTIMATE YouTube Gear Guide | https://bit.ly/2KUQjQl ▸ FREE Audiobook with Audible | https://bit.ly/2PiF3Og (affiliate) ▸ Join the Refusing to Settle Mastermind | https://goo.gl/wsNnwu ▸ Join the YouTube Entrepreneurs Group | https://bit.ly/2t2fDeW ▸ FREE 14-Day Trial: Build Amazing Websites Under 20 min | https://bit.ly/2G0JRbU (affiliate) ___ // F O L L O W ▸ instagram | @refusingtosettle ▸ facebook | /clarkdangerous ▸ facebook group 01 | https://goo.gl/wsNnwu ▸ facebook group 02 | https://bit.ly/2t2fDeW ▸ spotify mix | https://tinyurl.com/yazfeujt ▸ twitter | @clarkkegley ___ // P L A Y L I S T S ▸ Best of RTS Playlist | https://goo.gl/5Spvy6 ▸ Create Your First Online Course | https://tinyurl.com/y7kmqg5j ▸ Start Your YouTube Channel | https://tinyurl.com/y7luepzx ▸ Money Monday Series | https://goo.gl/7mMxgL ___ ✔ SOURCES ✔ Videos: [TED] — “Teach every child about food | Jamie Oliver” — https://youtu.be/go_QOzc79Uc Music: Intro Song “Refute” and “The Back of Your Hands” by Nimino, follow here: https://soundcloud.com/niminomusic Song by “Perth (Bon Iver Remix)” by Mi Ka, follow here : https://soundcloud.com/mikamusic-1 Songs “Flood” and “Drift" by TREGS, follow here: https://soundcloud.com/tregsmusic Song “Thinkin’ Back Pt. 2” by Derlee, follow here: https://soundcloud.com/derleemusic #RefusingtoSettle ✔ SOURCES ✔ Videos: "Downtown Detroit” by DJKNOWLEDGE313 VIA Videvo CC "City Night” by Videovo [Movieclips Trailers] — “Steve Jobs Official Trailer #1 (2015) - Michael Fassbender, Kate Winslet Movie HD” — https://youtu.be/ufMgQNCXy_M [NBC News] — “Mike Rowe: 'Dirty Jobs' Reached Same People As Donald Trump's Campaign | Meet The Press | NBC News” — https://www.youtube.com/watch?v=33h2mgrY_ZI [brinydeep] — “Mike Rowe on QVC - Lava Lamp” — https://www.youtube.com/watch?v=kbd2DucRe1M [AkwGibbs] — “Sell me this pen - Wolf of Wallstreet” — https://youtu.be/9UspZGJ-TrI #RefusingtoSettle
Consumer Goods Club (CGC) Best of Blog Series (BOBs) - "Cause Marketing"
 
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Video Blog series of the best blogs of Consumer Goods Club (CGC). Originally written by industry and management top experts exclusively on http://www.consumergoodsclub.com - A leading global business network for professioanls of the consumer goods, retail and wholesale industries.
Views: 18040 Consumer Goods Club